SEO foundations
Understand how crawling, indexing, ranking, search intent, snippets, and trust signals work together.
Exercise: choose one service page and write the main search intent it should satisfy.
Free SEO course
Learn the SEO system before spending money.
This free course gives beginners and business owners a practical path through keyword research, on-page SEO, technical checks, local SEO, backlinks, and reporting. Each lesson ends with a small action so the course turns into a working SEO plan.
Course included
Eight practical lessons, exercises, free tools, and a 30-day SEO action plan for a real website.
Curriculum
Free SEO course lessons
Start at lesson one, or jump to the area that is holding the website back.
Keyword research
Find buyer keywords, local modifiers, long-tail questions, competitor topics, and page opportunities.
Exercise: build a 20-keyword starter map for one product, service, or location.
On-page SEO
Write stronger titles, descriptions, H1s, subheadings, internal links, image alt text, and calls to action.
Exercise: rewrite one weak page title, meta description, and H1.
Technical SEO basics
Check HTTPS, crawlability, robots.txt, sitemap coverage, canonical tags, redirects, speed, and mobile layout.
Exercise: run the free tools and list the first five technical fixes.
Content that can rank
Turn services into useful pages, FAQs, guides, comparisons, checklists, and supporting resources.
Exercise: outline one service page with sections, FAQs, and internal links.
Local SEO
Improve service-area pages, Google Business Profile signals, reviews, citations, and local proof.
Exercise: list five local proof points that could make a location page more trustworthy.
Backlinks and authority
Learn what makes a backlink useful, how to avoid spam, and how to organise URLs for responsible indexing support.
Exercise: sort ten backlink/source URLs into useful, weak, or risky.
Measurement and next steps
Track impressions, clicks, rankings, conversions, indexed pages, content updates, and recurring SEO actions.
Exercise: create a 30-day SEO action list for one website.
Free courseLearn the basics and build a simple SEO action list.
$10 courseGet deeper workflows, templates, and a stronger implementation plan.
1-on-1 trainingPrivate 7-day SEO training starts at $4,995 for hands-on help.